Effective Date: May 26, 2021

The Nielsen group of companies (“Nielsen,” “we,” or “us”) cares about your privacy. We created this Privacy Statement (this "Statement") for you to become familiar with how we collect, use, and disclose your personal information collected in relation to Nielsen's Media Community survey (the “Survey”) and its associated website, (the “Site”). This Statement also describes your choices and legal rights with respect to such information.

Please note, this Statement applies only to information collected by this Nielsen service and its associated Site . It does not apply to information collected by other Nielsen services or websites, which will have their own privacy statement.

INFORMATION USE

INFORMATION SHARING

COOKIES AND OTHER INTERNET TECHNOLOGIES

YOUR CHOICES AND RIGHTS

USE OF THE SITE BY MINORS

INFORMATION SECURITY

INFORMATION RETENTION

UPDATES TO THIS PRIVACY STATEMENT

OUR PRIVACY COMMITMENT

As a privacy-conscious organization, we handle your information in compliance with applicable privacy laws. We collect and use personal information – information that alone or in combination with other information identifies you as an individual or can be reasonably linked to your identity – only as described in this Statement.

We will NOT use your personal information to advertise, promote, market, or sell third-party goods or services directly to you or other members of your household; we do not allow our clients to do so either.

INFORMATION COLLECTION

As a participant in our Research, we will collect or otherwise obtain information relating to you in a variety of ways. Details about the information that we may collect or obtain from or about you and the sources of such information can be found below.

Information you give us. We collect personal information from you only if you provide it to us voluntarily. We collect information from the Survey questions about you and others in your household, including contact information (such as your name, address, phone number, email address), demographic information (such as members, age, ethnicity, gender, and devices) and your TV viewership preferences.

If you voluntarily contact us to submit inquiries, request information, or give us feedback, we will ask for your contact information. We may ask you to provide other information in connection with your request, such as your preferred means of communication.

Information from your use of this Site. We may automatically receive certain information when you visit this Site. This includes information such as your internet protocol (IP) address, information about the browser, operating system & version, and type of device you are using, data collected through cookies, pixel tags, and other similar technologies; the date and time of your visit, and page(s) visited on the Site. See the “Cookies and Other Internet Technologies” section below for more information.

INFORMATION USE

Your information may be used:

To determine your eligibility to participate in Nielsen’s radio and television ratings research.
To contact you by telephone, email, or possibly in person about future TV ratings research or to send you a thank you gift for completing the Survey.
To respond to your inquiries and fulfill your requests submitted via Contact Us.
To administer and manage this Site.
To send you important information regarding the Site, changes to our terms, conditions, and policies, and/or other administrative information.
For our internal business purposes, such as audits, corporate transactions, data analysis, developing new products, enhancing this Site, improving our services, identifying usage trends, conducting research and analytics about your interaction(s) with us, and determining the effectiveness of our communications.
To protect the rights, safety, property, or operations of Nielsen or our affiliates, you or others.
To comply with applicable law and respond to requests and communications from law enforcement authorities or other government officials.

INFORMATION SHARING

In connection with one or more of the purposes outlined above, we may share your information with:

other entities within the Nielsen group of companies;
our third-party service providers, including providers of the following services (among others): website/application hosting, management, or support; data analysis and/or processing; data security and storage; data matching; panelist recruitment; payment/rewards processing or facilitation, and product development - in each case, subject to binding contractual obligations of confidentiality and security, and restrictions on the use of the information for any purpose other than carrying out the services that they are performing for us;
relevant third parties as part of a corporate transaction, such as a reorganization, merger, sale, joint venture, assignment, transfer, or other disposition of all or any portion of our business, assets, or stock (including in connection with any bankruptcy or similar proceeding);
competent governmental and public authorities, in each case to comply with legal or regulatory obligations or requests or for the purposes of reporting any actual or suspected breach of applicable law; and
other third parties as we believe to be necessary (e.g., in order to protect the rights, property, operations, health, or safety of you, us, or others) or appropriate for legal purposes (e.g., in connection with claims, disputes, or litigation or in order to enforce our legal rights).

We do not sell and will not sell your personal information collected through the Site or the Survey to third parties for their own commercial use.

COOKIES AND OTHER INTERNET TECHNOLOGIES

Nielsen uses cookies on this Site to operate the website and provide you with the Survey. These cookies are required to navigate the Site and operate basic website functions.

In addition, Nielsen uses Google Analytics. Google Analytics uses cookies to collect information about how visitors use the Site, what pages they visit, and other sites visited before coming to this Site. We use the information collected to compile reports and to help us improve the Site. You can prevent Google Analytics’ collection and use of data by downloading and installing the browser plug-in available from Google from the following link: https://tools.google.com/dlpage/gaoptout?hl=en. For an overview of privacy at Google, please visit the following link: https://www.google.com/policies/privacy/partners/.

YOUR CHOICES AND RIGHTS

Participation in the Survey and Nielsen research is always voluntary.

We are committed to providing you with the ability to review and update your personal information. Additionally, depending on your U.S. state of residence, under applicable law you may have the right to:

request access to or copies of the personal information that we hold about you; and
request that we delete the personal information that we hold about you.

If you are interested in exercising one or more of the rights described above, you should fill out the form here (nielsn.co/personal-info-request), call Panel Relations at 1-800-237-8611, or send an email to privacy.department@nielsen.com. We will not discriminate against you if you choose to exercise any of the above-listed rights available to you under applicable law.

Because we want to avoid taking action regarding your personal information at the direction of someone other than you, only you or an “Authorized Agent” permitted to act on your behalf may submit a request. An “Authorized Agent” refers to a natural person or business entity that you have authorized to act on your behalf by providing your written permission. Please note that we may deny a request from an Authorized Agent if they do not submit proof that they have been authorized by you to act on your behalf.

Your request must:

provide sufficient information that allows us to reasonably verify you are the person about whom we have collected personal information or the person/entity submitting the request is an Authorized Agent; and
describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We will not be able to respond to your request or provide you with personal information if we cannot verify your identity or the submitter’s authority to make the request and confirm the personal information relates to you. To verify your identity, we will seek to match any personal information that you provide when you (or an Authorized Agent) submit your request to personal information that we already maintain. If we are unable to verify your identity based on the information that we maintain, we will let you know.

USE OF THE SITE BY MINORS

This Survey and Site are not intended for minors under the age of 18 and we do not knowingly collect personal data about minors under the age of 18. If we find that we have collected personal data of a minor under 18 at this Site, we will delete it immediately upon learning about it. If you believe that we have collected – at this Site – the personal data of a minor under the age of 18, please contact us at 1-800-237-6493.

INFORMATION SECURITY

We have in place certain security measures to protect personal data while controlled by us (for example, firewalls and encryption), but the storage and communication of personal data cannot be completely secure. If you feel that the security of any information that we hold about you has been compromised, please contact us immediately in accordance with the “Contact Us” section below.

INFORMATION RETENTION

We will retain your information for the period necessary to fulfill the purposes outlined in this Statement unless a longer retention period is required or allowed by law.

UPDATES TO THIS PRIVACY STATEMENT

From time to time, we may change this Privacy Statement to accommodate new technologies, industry practices, legal requirements or for other changing business purposes. The “Effective Date” at the top of this page shows when this Statement was last revised. Your use of the Site or continued participation in the Survey following these changes means you accept the revised Statement.

We will not use your personal information in a materially different way unless we first get your permission.

If you have any comments or questions about this Privacy Statement or our information-handling practices, please send an email to privacy.department@nielsen.com.

If you have general participation questions or concerns,you can reach us by calling toll-free at 800-237-6493 or by using the Contact Us form on the Site.

ABOUT NIELSEN

Nielsen Holdings plc (NYSE: NLSN) is a leading global data and analytics company that provides a holistic and objective understanding of the media industry. With offerings spanning audience measurement, audience outcomes and content, Nielsen offers its clients and partners simple solutions to complex questions and optimizes the value of their investments and growth strategies. It is the only company that can offer de-duplicated cross-media audience measurement. Audience is EverythingTM to Nielsen and its clients, and Nielsen is committed to ensuring that every voice counts.

An S&P 500 company, Nielsen offers measurement and analytics service in nearly 60 countries. For more information, visit www.nielsen.com.